Inferno Pizza is another new restaurant to arrive in Nottingham and being a big fan of good pizza myself, it seemed a perfect destination for a fast lunchtime meal. But it’s a crowded market to enter and any new player has to be consistently good and have a real point of difference. So what does Inferno have that others don’t?
Well a 900 degree oven is a good start. A pizza that cooks from fresh in three minutes seems pretty strong but being able to create your own pizza from any of the ingredients on offer looks like three good ones to me.
You arrive to be greeted at the door and handed a menu. The greeter explains the process, but it looks so similar to a pizza version of Subway, that you’ll work it out pretty fast, unless you’ve lived in a non-sandwich based cave for years.
You are asked your name in a Starbucks way and this is written onto your personal Pizza sheet. Depending on what you choose, you can hear your name a few times, or a lot of times. I don’t think it gets too much though and is delivered in a way that comes across as good and friendly rather than creepy and over americanised.
You can choose from one of their specials, or create your own. Being mildly lazy, I just picked the Holy Guacamole but my lunch partner went all out for a choose your own. There’s plenty to choose from, all of which is placed onto the pressed out pizza dough base.
When you have compiled it all, it is thrown into the huge 900 degree oven to cook. The team look very proud of their work.
Three or four minutes later, it’s ready and looking good.
It was a great pizza. The Garlic Mayo and Spicy Ketchup were both good too. The base was nice and crispy, had some flavour, but didn’t feel quite like the Italian street pizza I’ve loved in Rome and Venice. But it was really good.
Now the tomato sauce was absolutely awesome. As good as I’ve tasted anywhere ever. Really bright, fresh, and sweet tomatoey tasty. The other bits were fine but the sauce was such a highlight I didn’t take much notice of the other bits.
As a whole, it was a good experience and a really tasty pizza. Sadly (for them) it was very quiet for a midday lunchtime (Maybe they need a cheaper drink inclusive lunchtime meal deal), but if they keep turning out good pizza fast, they’ll be okay.